Trunk Show at Dance Biz in Lexington, KY

Courtney May fits a customer in Russian Pointe shoes at Dance Biz.

On June 29, Russian Pointe® team member Courtney May held a special trunk show and pointe shoe fitting at Dance Biz in Lexington, KY.

May held pointe shoe fittings throughout the day, and every single appointment was filled with customers eager to receive an expert fitting from Russian Pointe®. In fact, several people drove from Ashland, VA, more than two hours away, to attend the event.

Several of the girls who attended were getting fitted for their very first pair of pointe shoes – always a special moment in every dancer’s life.

In addition to the fittings, May also provided pointe shoe fitting training to the store’s staff and introduced the staff to the entire line of Russian Pointe® models, explaining how each one caters to a different type of foot.

JoAnn Hardig, owner of Dance Biz, said her employees got a lot out of the experience. “Courtney did a great job,” she said. “She was very thorough.”

Hardig says she decided to become an Authorized Russian Pointe® Retailer this spring, after so many customers began requesting the shoes. She started out carrying the Rubin, Almaz and Encore models, and now has a few of the Sapfirs as well.

“We’re doing really well with them,” Hardig says. “I think it’s going to be a good shoe for us.”

If you are interested in hosting a Russian Pointe® trunk show or pointe shoe fitting in your dancewear retail store, please contact Megan Bentz at mbentz@aleksandra.com.